Design and implement an enhanced economic development marketing program.


Pearland must maintain a focus on core competencies such as working with developers and commercial brokers, incentivizing high-quality job growth, maintaining a steady intensity of retail development, and ensuring that key parcels and sites in Pearland are “shovel ready” and primed for outside investment.  The community must also enhance efforts to attract key segments of the health care and energy sectors to Pearland.

1.0 Design and implement an enhanced economic development marketing program.
1.1 Ensure that relocation prospects are efficiently and effectively supported and managed.
1.2 Build a competitive portfolio of “shovel-ready” Pearland development sites.
1.3 Enhance efforts to attract key segments of the health care sector to Pearland.
1.4 Enhance efforts to attract key segments of the energy sector to Pearland.
1.5 Leverage and enhance external communications and networking activities.
1.6 Ensure Pearland’s retail and hospitality sectors remain vibrant.
1.7 Optimize a program to retain and expand existing Pearland employers.